More Paws

Building an interactive social network and discovery ecosystem for dog owners across the UK.

project-permalink-icon More Paws
https://morepaws.co.uk/ https://apps.apple.com/us/app/morepaws/id6621271192 https://play.google.com/store/apps/details?id=com.unlimitedcoders.morepaws
Industries
SAAS-BASED-PLATFORMS STARTUPS SOCIAL-NETWORKING UK-ONLY
explore more

Tech Stack

PostgreSQL AWS EC2 React Native AWS

MorePaws is a comprehensive digital ecosystem built to redefine the dog-owner experience. At its core, the platform enables users to create profiles, connect with nearby dog lovers, and share real-world experiences — from group walks and meetups to trusted recommendations for dog-friendly venues and services.

By blending social networking with geospatial discovery, MorePaws lets users explore dog-related businesses, join community events, and access exclusive pet-care perks, all within a highly engaging, mobile-first interface.

The platform’s interactive map, dynamic newsfeed, and integrated perks marketplace enhance connectivity and simplify everyday dog ownership, transforming a fragmented set of tools into one unified experience.

Badge

Customer Review on
Trustpilot

Review Screenshot
See Full Review Arrow Icon
Challenges

The client approached us with an already built product spanning iOS, Android, and Web. A major challenge was to quickly understand the existing architecture, code quality, and cross-platform dependencies without disrupting active users.

The application was hosted on a local VPS setup, which created constraints around scalability, reliability, and deployment automation. Migrating the system to a cloud-native AWS environment was critical to support future growth and production stability.

The platform suffered from multiple functional and UI bugs across mobile and web. These issues impacted core flows, user engagement, and overall platform trust, requiring systematic debugging and refactoring.

Push notifications were inconsistently implemented across platforms, leading to missed alerts and poor real-time communication. Fixing and standardizing notification handling was essential for community engagement and user retention.

Start Up Intro
Start Up Intro
Responsibilities

Conducted a full technical audit of the existing iOS, Android, and web codebases to understand architecture gaps, identify high-risk areas, and create a phased stabilization plan without disrupting live users.

Planned and executed the migration from a local VPS environment to AWS, introducing scalable infrastructure, improved availability, and cleaner deployment workflows to support long-term growth.

Systematically identified, prioritized, and fixed a large backlog of production bugs across mobile and web, improving application stability, performance, and overall user experience.

Reworked the push notification flow across iOS and Android to ensure reliable delivery, correct handling across app states, and consistent behavior aligned with platform best practices.

Optimized API usage, background processes, and client-side logic to reduce crashes, eliminate edge-case failures, and enhance responsiveness across devices.

view portfolio

Have an idea to discuss with us?

Tell us about your project
View Offer

We value your privacy

We use cookies and other tracking technologies to enhance your experience on our website. We may store and/or access information on a device and process personal data, such as your IP address and browsing data, for personalised advertising and content, advertising and content measurement, audience research, and services development. Additionally, we may use precise geolocation data and identification through device scanning. Please note that your consent will be valid across all our subdomains. You can change or withdraw your consent at any time. We respect your choices and are committed to providing you with a transparent and secure browsing experience.